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March 16, 2007
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help make MTV bring back its Asian American Voice

Journal Entry: Fri Mar 16, 2007, 5:27 PM



For about a year, MTV had a whole division for the Asian American voice. It was called MTVworld.
MTVworld was three different channels: MTVdesi , MTVchi , and MTVk


, ,




On February 13th, MTVworld was axed.

Now there's a petition to bring it back!
with a little   you can help make MTV realize how important these platforms really are!


Press from it's launch:

<a href"www.businessweek.com/innovate/…">     How MTV Channels Innovation

Forget the white-bread '80s MTV. Now MTV Chi and other outlets cater
to Asian Americans.


TIME magazine article "Chasing Desi Dollars"



Press when it was shut down:

Hollywood Reporter

Variety
DigitalSpy

Cable360
Sepia Mutiny
Content Sutra

World Screen

Add a Comment:
 
:iconfaera:
Faera Featured By Owner Mar 21, 2007
Whyy why are they scraping those channels?? who doesn't :heart: MTV??!
Reply
:icon99thbone:
99thbone Featured By Owner Mar 19, 2007  Hobbyist Photographer
great idea -- hopefully the right people will see what they really missing out on -- later days
Reply
:iconshorty:
shorty Featured By Owner Mar 17, 2007   Photographer
those are great ideas, they should bring them back. i would imagine each would have a strong following
Reply
:iconjaxenl:
JaxeNL Featured By Owner Mar 17, 2007
thats cool! i see you one the MTV desi site :D
Reply
:iconlbmixpro:
lbmixpro Featured By Owner Mar 16, 2007
I hate to break it to you, but I heard petitiononline petitions are useless to corporations. I wish there was a better way to do this, like mail in petition forms or something of the like. Imagine having boxes and boxes of those petitions being sent to MTV HQ!
Reply
:iconjaninaz:
JaninaZ Featured By Owner Mar 18, 2007
im afraid you might be right... but i'm pushing it anyway!
Reply
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